Trove is a modest design studio that aims to create unique, elegant gifting concepts with an ethnic flavour.
One of our more popular in-house ranges is hand-painted steelware. With this range, we attempt to make stainless steel stylish—while, at the same time, offering an alternative to plastic—and turn everyday products into beautiful items that can make unique gifts for any occasion. Our steelware products are positioned as items that can be used for everyday storage, or even as packaging concepts. We employ rural artists to hand paint our steelware and other products, and contribute to both their livelihood and the survival of their art.
Trove currently works out of a small workshop in Hyderabad, and it is here that our merchandise is created. We are working to refine a compensation model through which artists are paid more for larger quantities produced and higher levels of quality. We believe this keeps our artists motivated and enthusiastic, and never underpay them just so we can offer more competitive prices.
We believe traditional handicraft styles are dying out. Our long-term goal is therefore to make traditional handmade products more contemporary and relevant, while still using traditional methods. Fortunately, many consumers today appreciate handmade products and their appeal over those that are commercially manufactured.
Trove would like to partner with other firms that share the same belief in traditional methods, and together create home-grown products to deliver to customers worldwide. We recognize that we cater to a niche segment of consumers, and would like to work with partners who share our interest in promoting India’s traditional handicrafts, while helping the creators of these products find a foothold in both the domestic and international markets.